Tiffanie Kellog has been in the promotional item industry for over 5 years, and has seen a number of the same mistakes. Here are a few of her tips, in the hope that you avoid them. Visit her at www.tiffaniekellog.com for more great advice on marketing using promo items.
 
At the top of the list of [...]

Somehow 2010 has snuck up on us and taken hold. We’re a dozen days into a brand new year and a brand new decade. Do things feel different in your business or in your life? Are you full of renewed energy and passion for what the future might hold? If not, this post is for you.
Over [...]

2010 is just six weeks away. Take these six steps to make sure your ready to make 2010 a perfect 10!

Set goals for the new year. What do you want to make in 2010? Back this annual goal out into quarterly, monthly, weekly, and daily goals.
Put a tracking system in place. Put a simple [...]

Building trust and confidence, whether with your business or with your products/services, is about painting a picture of how you benefit the client and having passion for what you are doing. By answering certain questions about your products and/or services, you become clear about how to paint the right picture. Consider the following:

What do you [...]

Many of my clients are intrigued by the emergence of social media tactics in advertising but are unsure how these strategies work for companies not selling on the Internet (ie. trades, accounting, etc.). The rise of Twitter Businesses often leaves a bad taste in the mouth of companies trying to build a legitimate local presence [...]

I’ve spent too much time watching people I love suffer and have decided to take on a challenge to do my part to find a cure. On October 30-November 1, I’ll be walking 60 miles over the course of three days, camping out at night with thousands of other women and men taking this journey [...]

The practice of gratitude as a tool for happiness has been in the mainstream for years. Long-term studies support gratitude’s effectiveness, suggesting that a positive, appreciative attitude contributes to greater success in work, greater health, peak performance in sports and business, a higher sense of well-being, and a faster rate of recovery from surgery.
 
But [...]

Yesterday afternoon I (along with about 60 of my friends, family, prospects, and clients) held a virtual launch for my new book, One Man, One Show: 21 Weeks to Profitable Self-Employment, that really tested the limits of my social media savvy. While running a tele-seminar, webinar, tweets, and Facebook chat I learned a few great [...]

As the job market gets tougher, more and more people are trying their hand at the self-employment lifestyle. This is exciting and empowering, but can be stressful. Take these steps to ensure a smooth transition:

1. Take an honest look at yourself. What are your strengths, weaknesses, skills? How did those influence—positively or negatively—your transition?
 
2. Step [...]

“A sound discretion is not so much indicated by never making a mistake as by never repeating it.”
- Christian Nevell Bovee
Repetition of the same tired mistakes can be exhausting for you as the business owner and for everyone else in your organization.  Mistakes are generally repeated because we either do not realize we are making [...]